Users are the sole arbiters of the success or failure of a website or mobile app. Through the ratings and reviews they leave on the app stores, they choose whether to encourage or discourage other potential users. And it's the same with a website: 62% of visitors will abandon it if they encounter browsing difficulties (source: 2016 IBM study). Why conduct user tests? The answer is self evident.

To avoid finding themselves in a tight spot over the medium to long term, increasing numbers of businesses are now beginning the process of digitally transforming themselves, and standing in the way of this process is a simple, basic question: How can you become more agile in your everyday work and management?

The process of redesigning your website has begun and you're planning to do it in agile mode. Whether it's being carried out internally or together with your web design agency, everything is ready and in place: the scrum master, the agile sprints, the test and learn approach. Or nearly everything that is. Because, bizarrely, you haven't planned as many tests as you have sprints.

Steps, methods and tips to test and optimize the user experience on your digital screens, smart windows and connected terminals in store.

Is it possible to test a mobile app while it's being developed? Yes! It's now simple and easy to make your app available to a community of testers, no matter whether it's on Android or iOS (or even Windows, which we won't be discussing in this article).

You undoubtedly have a roadmap for your digital projects. However, have you thought about building a roadmap for your user testing, i.e. a discovery roadmap? 

When a company decides to develop a mobile app, it does so with three main objectives in mind: Generate downloads / Generate user loyalty / Attract positive comments and reviews on app stores.

In order to achieve these objectives, it is essential to carry out user tests at several stages in the life cycle of an app.

When launching a new digital project (whether a website, mobile application or new feature), there are always many uncertainties regarding the best way to proceed. The wireframe stage drastically reduces these uncertainties, thanks to prototypes and test users. In everyday language, we would simply call it a mock-up.

At Ferpection, we conducted a study on websites and mobile applications in the banking sector. In this article, we will share with you what we've learned.

User testing or AB testing when redesigning a website or an application? Tips and best practice from a client who tested early to learn early.

In line with the principles of a liberated company, Ferpection shares the company pay scale with everyone. Ready to join us? 

Starting a global user experience platform like Ferpection is quite like exploring uncharted territories and that is why we were quite excited at the idea of reading "zero to one" by Peter Thiel.

User tests, do they give a good return? Our infographics provide insight on this topic.

Are you about to test a mobile app? Ferpection guides you through the process with 10 bits of advice that will help you get the best out of your test.

This time you are determined to actually run a user test. But how do you go about it? This article explores the basics of testing: what, when and how.

User tests help you make decisions by reducing the uncertainty around your site or mobile application. You need to conduct research among a sufficient number of users, but how many exactly?

Customer ratings in the AppStore and Google Play are a key factor when someone decides to download your application. Ratings are necessary to the success of your app as they give a hint about the user experience and the service provided.

During the "Hubday Future of mobility” we presented the results of our research on seducing users in a mobile first world. 

Only 4 months long, 201(4) was a very short year. A lot happened during this time: we gathered a community of 1,832 awesome testers, collected 6,590 relevant feedback while testing 30 different sites and mobile applications.

We founded Ferpection to fight for the quality and value of the experiences of users on the Internet and mobile.