The different ways of testing a mobile app

When a company decides to develop a mobile app, it does so with three main objectives in mind: Generate downloads / Generate user loyalty / Attract positive comments and reviews on app stores.

In order to achieve these objectives, it is essential to carry out user tests at several stages in the life cycle of an app.

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Website redesign: User testing or A/B testing? Client testimonial.

User testing or AB testing when redesigning a website or an application? Tips and best practice from a client who tested early to learn early.

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How many users should you interview?

User tests help you make decisions by reducing the uncertainty around your site or mobile application. You need to conduct research among a sufficient number of users, but how many exactly?

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Our community tested Inbox, the new app from Google

We recently asked our community to test the new app aiming at replacing Gmail : Inbox
Discover what we learnt from it. 

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4 months of testing and optimisation

Only 4 months long, 201(4) was a very short year. A lot happened during this time: we gathered a community of 1,832 awesome testers, collected 6,590 relevant feedback while testing 30 different sites and mobile applications.

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